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Grana Padano

Elena Ruocco and Il Laboratorio del Panettone in Rio de Janeiro


Elena Ruocco, co-promoter and co-ordinator of La Vita è dolce, is leading an exciting project in collaboration with Sitio do Moinho.

Together they set up to produce an organic PANETTONE in Rio de Janeiro following the traditional recipes and using organic Italian flours. The Sitio do Moinho of Dick and Angela Thompson, the biggest organic producer in the state of Rio de Janeiro, has pioneered since 1989 the expansion of the organic market in Brazil. They inaugurated almost 5 years ago the first organic bakery, the Molino D’Oro, and since then began importing all the raw material for their bakery from Italy. It has been said that behind each flavor there is a history, a culture and stories. “The role of chefs working outside of Italy is to contribute with their work to have that history, that culture, understood”, says Elena Ruocco who adds: “My work with Panettone in Rio goes along the same lines of La Vita è Dolce initiative”- Elena also says: “We aim at rescuing authentic traditions of Italian cuisine and pasticceria, to protect them from being counterfeited and to defend the right of consumers to enjoy genuine, flavorful and healthy dishes. Another brick OUT of the wall that too often hide part of our gastronomical value”.

Below, images of Elena at work with the staff of Sitio do Moinho, with her Sivaldo Bomfim dos Santos, José Sebastião Zauza Oliveira, Ronaldo Alves Fernandes, Rafael Corrêa da Silva. (Please click on the images to enlarge them.)

Photography: Charlotte Valade